January 2009 Archives
The issue of transparency is getting a lot of attention these days – and it’s not just due to the financial revelations from the likes of Bernie Madoff and B. Ramalinga Raju. Thought leaders from Barack Obama to Israeli public affairs consul David Saranga, (leading an effort to use Twitter to answer the public’s questions about the crisis in Gaza) to my own boss Richard Edelman, are teaching us that openness, while not a salvo, is a key ingredient in healing the world’s ills.
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The public has rewritten the rules of public engagement in health. In the report we just published, based on the findings of the Edelman Health Engagement Barometer, we set forth New Rules of Health Engagement (also shown below). Over the next couple of weeks, Edelman's health bloggers from multiple countries and specialties will give their take. And I'd love to know what you think of these new rules, how you're already seeing them in action, what advice you have for companies, organizations and brands as they face this Brave New Health World.
The meetings President-elect Obama’s transition team is organizing to solicit input on health care reform ought to be the beginning of a process of engagement that can be a model not just for the new administration, but also for other political leaders and health care stakeholders.
New Rules - The New Economy as an Opportunity to Disrupt Old Ways
posted by Nancy Turett on Jan 13, 2009
posted by Nancy Turett on Jan 13, 2009
Here's a guest post from the brilliant Jane Sarasohn-Kahn, health economist, industry analyst, blogger and friend.
I’m inspired today on two fronts at the moment: first, by a Twitter message from Gilles Frydman (who goes by KosherFrog on Twitter), Founder of the Association of Cancer Online Resources (ACOR), which says, “Tell me & I'll forget. Show me & I may remember. Involve me & I'll understand.” A Chinese proverb, Gilles asks in Twitter shorthand, “could this be the motto for Participatory Medicine?”
I’m inspired today on two fronts at the moment: first, by a Twitter message from Gilles Frydman (who goes by KosherFrog on Twitter), Founder of the Association of Cancer Online Resources (ACOR), which says, “Tell me & I'll forget. Show me & I may remember. Involve me & I'll understand.” A Chinese proverb, Gilles asks in Twitter shorthand, “could this be the motto for Participatory Medicine?”
There is a new paradigm in health. We have long acknowledged the globalization of healthcare. However, we have not always recognized that the globalization of personal health has come along with it. It seems that as health transcends borders, the definition of ‘personal’ is augmented, and the line between ‘my’ health and ‘our’ health is blurred.
When the going is tough, the tough get going. And tough times don’t last, but tough people do.
Yet, the fact is that in difficult times, it is health that gets neglected because it gets pushed to the back burner in terms of priorities. People tend to put off timely health treatment or drop that health insurance premium in the hope that they won’t need medical aid that year. And in many poor families, mothers are known to skip medical aid for themselves to make ends meet.
Europe has been facing crucial changes in the economic and social environment over the last few months, being experienced through two main trends: the Facebook boom and the global and local crisis in the financial system.
Within moments of President Barack Obama taking the oath of office, the site www.whitehouse.gov was launched. As the blog on the site states, change has indeed come to the White House. The blog entry, written by Macon Phillips, the Director...
He was born after only 23 weeks in the womb and at a weight of 400 grams. He miraculously survived (science says that under 24 weeks nobody can survive) and now, after 15 weeks in the hospital, is about to go home. A loving home. With his beloved and admirable parents.
Saüc is life itself. Saüc is a lucky baby.
The 78-year-old father of a friend of mine recently went to see a doctor in Mumbai about a hernia problem he had developed. He was otherwise healthy and active. The doctor advised surgery. During the routine tests before surgery, doctors said they discovered he had a couple of heart blockages that would have to be fixed before they could tackle the hernia. They also found, so they told him, that he had had a heart attack the week before, one that he was unaware of. After much discussion, the family decided there was no option but to go in for the bypass surgery.
Here’s a guest post from my new friend Joseph Kvedar, Founder and Director of the Center for Connected Health, who I was lucky enough to meet at October’s Health 2.0 Conference in San Francisco. Here he writes about the connection between connected health and health engagement. Let us know what you think.
Connected Health is an innovative care strategy that has as its goal behavior change, and thereby improved quality, access and efficiency. Connected health involves the use of monitoring and communications technologies as tools to improve consumer/patient adherence to their care regimen. When the strategy works optimally, more care decisions are made by the patient and by non-physician providers. Patients stay healthy with fewer interactions with the traditional part of the care delivery apparatus. Providers can take a population view of their patients and render care just-in-time in contrast to when an office visit is scheduled.
As my colleague Allwyn pointed out in his post from Mumbai, nowadays some people are asking themselves “Can I still trust my doctor?”. Trust has always been the base of the relationship between doctor and patient, but how’s the web been influencing this trust-based relationship? More and more people are searching for health information online. So, can we can we trust the “cyberdoctor”?
Trust in information sources is experiencing a global decline, according to 2009 Edelman Trust Barometer. However, trust in digital channels is still important, with Internet search engines as the most trusted (35%).
An intriguing new pilot scheme to make individuals responsible for their own personal health budget was announced last week by the UK Department of Health, a clear acknowledgement of the demand for increased engagement between individuals and their own health decisions.
Health Engagement Barometer Report - Download PDF
Health Engagement Barometer Study - Download Deck
Audio From Barometer Launch Presentation
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